Institute for Creative Futures

In 2025, the Institute for Creative Futures launched again one of its star events FLUX, positioning Loughborough University London at the forefront of exploring the latest trends and emerging areas in design research. The Institute also hosts a dynamic range of academic seminars, events, and symposia year-round, attracting industry leaders and academics to discuss the future of creative economies.

What is the Institute for Creative Futures known for?

The Institute for Creative Futures is a leading centre for research and postgraduate education in creative industries, digital innovation, and cultural policy. It focuses on shaping future creative economies through interdisciplinary collaboration and partnerships with global organisations. A great example of this is their ongoing project: AT2030 Para Sport Against Stigma.

Where is the Institute for Creative Futures and what’s the setting like?

Located in the dynamic Here East campus in London’s Queen Elizabeth Olympic Park, the Institute offers a vibrant environment for innovation and collaboration. Students benefit from proximity to tech start-ups, creative agencies, and cultural institutions, creating a unique ecosystem for postgraduate study.

What are the standout course offerings at the Institute for Creative Futures?

Postgraduate programmes include:

• Design and Artificial Intelligence MSc
• Design and Branding MA
• Design Innovation MA/MSc
• Digital Media and Creative Industries MA
• Media and Communication MA
• User Experience and Service Design MSc

What are the entry requirements and fees?

Applicants typically need a UK 2:2 honours degree or equivalent for a postgraduate course. And in addition to this, the Institute offers a range of scholarships, including the London Global Excellence Scholarship, providing 90% off the full cost of master’s tuition fees! Visit scholarships and bursaries to find out more about the opportunities on offer.

What is student life like at the Institute for Creative Futures?

Students enjoy a collaborative and inclusive environment, with access to networking events, guest lectures, and creative workshops. The campus connects to East Bank, London’s cultural hub, ideally positioned at the forefront of creative innovation for curious learners to explore and discover. International students are also supported for in a multitude of ways, such as:

• English language support
• Pre-sessional English language courses
• Immigration and visa issues
• Healthcare for international students
• Travelling aboard
• Working in the UK
• Counselling
• And much more

What facilities does the Institute for Creative Futures offer?

Facilities include state-of-the-art digital labs, and collaborative workspaces. Students also have access to the University’s enterprise hub, supporting innovation and entrepreneurship. Find out more with our Area guide

How does the Institute for Creative Futures support your career?

The Institute provides career development through our award winning careers team Future Space, which provides access to industry partnerships, internships, and enterprise support. Graduates progress into roles in creative agencies, cultural organisations, and tech companies worldwide.

What do students say about the Institute for Creative Futures?

Students highlight the Institute’s strong industry links, innovative curriculum, and supportive academic community so much so, Loughborough University London were ranked 2nd in the UK for student experience in the Times and Sunday Times Good University Guide.

Testimonials emphasise the opportunities for networking and real-world project experience.

How do you apply to the Institute for Creative Futures?

Applications are submitted online via the Loughborough University portal. Required documents often include academic transcripts, references, and a personal statement.

What else should you know about the Institute for Creative Futures?

The Institute hosts regular open days, webinars, and networking events. Prospective students can explore facilities and meet faculty through virtual and on-campus sessions.